Sky brings streaming inventory to Amazon Ads

Sky brings streaming inventory to Amazon Ads

Sky Media and Amazon Ads have announced that Sky’s streaming inventory and audiences are now available to advertisers in the UK and Ireland through Amazon Ads Agent. The new integration gives advertisers access to Sky’s entertainment, drama, live sport and news across some of the nation’s biggest channels and shows. Customers of Amazon Ads will […]

Amazon Ads gains access to Sky streaming inventory in UK and Ireland

Reserved deals went live for buyers in Britain and Ireland, with Private Marketplace deals to follow. Fees, pricing and measurement terms remain undisclosed.