Shoppers horrified after spotting 'Nazi symbolism' on Barbie packaging
The TikTok clip set off a boycott debate as viewers split over whether the illustrated crowd on the box shows offensive symbolism or cheering spectators.
- TikToker Ana Elizabeth discovered what she believes are Nazi salutes on packaging for a gymnastics-themed Barbie while shopping at a CVS, spotting the imagery on a doll from Mattel's "You Can Do Anything" collection.
- Behind Barbie is an illustrated crowd of blue spectators, several of whom appear to have one arm raised in a gesture resembling the infamous Nazi salute, raising questions about how the imagery reached the packaging.
- Elizabeth zoomed in on the figures in her TikTok video, adding a German marching song and joking that the coach would be "heil-y disappointed" if she didn't win the Olympics.
- The video quickly sparked outrage, with some viewers accusing Mattel of overlooking offensive imagery and calling for a boycott, though the company has not yet publicly addressed the controversy.
- Some social media users argued the figures are simply cheering spectators with raised arms in celebration, while others noted that several figures have both arms raised, suggesting the design has nothing to do with Nazi symbolism.
12 Articles
12 Articles
It belongs to the 'You Can Be Anything' collection, launched by the toy company Mattel for its star character.
Barbie packaging sparks Nazi salute accusations and boycott calls
BS BULLETIN: A CVS shopper spotted what she believed were Nazi salutes on the packaging of a gymnastics-themed Barbie doll. The TikTok video sparked accusations against Mattel and calls for a boycott. Other viewers say the supposedly sinister figures are simply cheering spectators. Barbie has been an astronaut, a doctor, a presidential candidate, and just about everything else imaginable. Now, according to some social media critics, her cheering…
A Barbie doll's packaging has sparked controversy on social media after a consumer identified what she considers a possible reference to the Nazi salute in an illustration on the bottom of the box. TikToker Ana Elizabeth claims to have noticed the detail when she found a gymnastics-themed doll from the "You Can Do Anything" collection at a CVS store in the United States. See also: Adidas sues Australian brand that created striped design for clot…
Barbie faces backlash after shopper sees Nazi salutes on packaging, row erupts
A TikTok shopper claimed tiny figures on a Barbie doll box resembled Nazi salutes. The clip sparked a split online reaction and renewed scrutiny of how packaging imagery is interpreted.
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