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Shein Calls for More Homogeneous European Regulation to Facilitate SME Expansion

Summary by Noticias De Navarra
Shein Brand Director for Europe, the Middle East and Africa (EMEA), Christina Fontana, has called for greater harmonisation of European e-commerce regulations, considering that their fragmentation makes it particularly difficult for SMEs to expand internationally.
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4 Articles

Noticias de NavarraNoticias de Navarra
+3 Reposted by 3 other sources

Shein Calls for More Homogeneous European Regulation to Facilitate SME Expansion

Shein Brand Director for Europe, the Middle East and Africa (EMEA), Christina Fontana, has called for greater harmonisation of European e-commerce regulations, considering that their fragmentation makes it particularly difficult for SMEs to expand internationally.

·Pamplona, Spain
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Noticias de Navarra broke the news in Pamplona, Spain on Tuesday, September 1, 2026.
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