ScareScore Launches Biometric Platform That Turns Audience Fear Into a Score

ScareScore Launches Biometric Platform That Turns Audience Fear Into a Score

Whether the heading may be pleasing to read or not, the horror genre seems to be having another monster year (no pun intended). To this point, domestic horror ticket sales have reached about $1.166 billion (as of Q3 2026), topping all of 2017's tally.

ScareScore Measures Your Fear and Will Change the Horror Industry

ScareScore today announced the formation of its company and the upcoming launch of a new biometric entertainment platform that measures how audiences physically respond to movies and adrenaline-filled experiences in real time. The idea is simple: Your body is the review. Launching at major film festivals and location-based entertainment experiences across North America this Halloween […] The post ScareScore Measures Your Fear and Will Change the…

ScareScore Wants to Quantify Your Fear

Most of us have walked out of a horror movie and argued with friends over who jumped the most. A new company called ScareScore wants to settle that argument with data. The Los Angeles-based startup announced today that it has formed and will launch a biometric entertainment platform that measures how audiences physically react to [...]

ScareScore Wants to Measure Your Fear

Over the years, we've seen the Science of Scare Project measure heart rates to determine which movie is the scariest, with Sinister taking the top score multiple years in a row. That project involved a small group of test subjects, and then the results were published in time for the Halloween season. But what if […]