US EditionRoku Gets Frugal with the Content and Price of Its New Streaming Service
UNITED STATES, AUG 5 – Howdy offers nearly 10,000 hours of ad-free content from major studios at $2.99 monthly, aiming to attract budget-conscious viewers amid rising streaming prices.
- Roku announced on Tuesday the launch of Howdy, an ad-free subscription streaming service costing $2.99 per month, available in the U.S.
- Roku developed Howdy to address growing consumer demand for affordable, ad-free content amid rising prices of other streaming services.
- Howdy provides close to 10,000 hours of movies and TV shows sourced from partners such as Warner Bros., Lionsgate, FilmRise, and Roku Originals.
- Roku founder Anthony Wood described Howdy as a commercial-free service intended to enhance, rather than rival, high-end streaming options, with plans to expand its reach across Roku’s 90 million households.
- Howdy’s launch suggests Roku is expanding from ad-supported to subscription models, leveraging its platform reach while facing questions about consumer adoption.
Insights by Ground AI
Does this summary seem wrong?
20 Articles
20 Articles
Roku Surprise-Launched a $3, Ad-Free Streaming Network Called Howdy
Who saw this one coming? Roku surprised a lot of us today (August 5, 2025) when it announced the launch of its new channel, titled “howdy,” for a bargain $3 per month. And without advertisements, too. Every other streaming channel seems to be getting more expensive and saddling its viewers with more and longer ad breaks, and beloved free channels like Amazon’s Freevee (RIP) are disappearing. It’s heartening to see a new channel launch for, in Bi…
Roku Debuts $2.99-a-Month Ad-Free Video Service Targeting Cost-Weary Users
Roku Inc. introduced a new subscription video service that offers ad-free content to owners of the company’s streaming boxes and Roku TVs for less money than many on-demand streaming competitors.
·United States
Read Full Article
Coverage Details
Total News Sources20
Leaning Left10Leaning Right1Center6Last UpdatedBias Distribution59% Left
Bias Distribution
- 59% of the sources lean Left
59% Left
L 59%
C 35%
Factuality
To view factuality data please Upgrade to Premium
