US EditionSaregama India Enters Strategic Partnership with Sanjay Leela Bhansali’s Bhansali Productions
Saregama will exclusively acquire music rights for Bhansali Productions' future films, supporting EPS growth by FY27 amid a strategic shift to partnerships in Bollywood.
- Saregama India Ltd announced a strategic partnership with Bhansali Productions Pvt Ltd, helmed by celebrated filmmaker Sanjay Leela Bhansali, granting exclusive music rights to all future Bhansali films under a pre-agreed pricing formula.
- The move reflects Saregama's growing focus on partnerships and content collaborations as it plans to gradually streamline in-house film production over the next one to two years to secure steady music supply and reduce acquisition costs.
- Kotak Investment Banking, exclusive financial advisor, guided Bhansali Productions Pvt Ltd, while Saregama provides governance oversight as Bhansali retains IP ownership and creative control.
- As margins improve, the deal is positioned to contribute positively to Saregama India Ltd's earnings, with the investment expected to strengthen music and video margins and lift FY27 earnings per share.
- Saregama's music and live events operations position it to commercialize Bhansali Productions' output, which plans to produce more than 10 feature films over the next three years, including Love and War and Do Deewane Shehar Mein.
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Entrepreneur
https://peepingmoon.com/Saregama India Joins Hands with Bhansali Productions in Strategic Content Partnership
Under the agreement, Bhansali Productions will sell the music rights of all its upcoming films exclusively to Saregama, following a pre-determined pricing formula.
Times of India
The Economic TimesSaregama to invest Rs 325 crore in Bhansali Productions
Saregama India has partnered with Bhansali Productions in a significant deal. This collaboration involves an equity investment by Saregama. The partnership aims to leverage Bhansali Productions' content creation with Saregama's music and live events business. Bhansali Productions will exclusively sell music rights for future films to Saregama. This strategic move is set to enhance Saregama's content pipeline and financial performance.
Saregama partners with Bhansali Productions in equity-backed content deal
Saregama India Ltd has announced a strategic partnership with Sanjay Leela Bhansali’s Bhansali Productions Pvt Ltd, signalling a recalibration of the company’s approach to film-linked content and music acquisition. The partnership is anchored by an equity investment from Saregama and combines Bhansali Productions’ film and OTT development capabilities with Saregama’s music catalogue and live events business. The move reflects Saregama’s broader …
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