Bosch Pulls Mother’s Day Commercial in Turkey After Motherhood, Pet Ownership Row - Turkish Minute
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7 Articles
Bosch pulls Mother’s Day commercial in Turkey after motherhood, pet ownership row - Turkish Minute
Turkey’s broadcasting watchdog, the Radio and Television Supreme Council (RTÜK), has launched an investigation into a Bosch Turkey Mother’s Day commercial, which the company pulled after it sparked a row over its use of language associated with motherhood to describe pet ownership, the state-run Anadolu news agency reported on Sunday.
Mehmet Daniş, the head of the Radio and Television Supreme Council (RTÜK), announced that an investigation has been launched into a commercial for the Bosch brand.
Bosch Home Türkiye's commercial prepared for Mother's Day on May 10th caused a major uproar due to its portrayal of the family institution. Journalist Zafer Şahin reacted to the brand's perception manipulation in Türkiye with the words, "The same company has similar content in its commercials in Europe, but in the Mother's Day commercial, the children of the mothers are real children, but for some reason, in Türkiye, they are dogs."
Breaking news: An investigation has been launched into Bosch's Mother's Day commercial. Minister of Family and Social Services Mahinur Özdemir Göktaş stated, "Motherhood is not a concept that should be devalued by being reduced to advertising language," while the Radio and Television Supreme Council (RTÜK) has also initiated an investigation into the commercial.
Bosch Türkiye's Mother's Day commercial has been removed from broadcast. The Radio and Television Supreme Council (RTÜK) has launched an investigation into the commercial. The advertisement had also been targeted by Yeni Şafak, a newspaper known for its close ties to the ruling party.
A commercial prepared by Bosch Türkiye for Mother's Day has sparked controversy. While the Radio and Television Supreme Council (RTÜK) has launched an investigation into the advertisement, Family Minister Mahinur Göktaş announced that they will take the matter to court.
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