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Roz Purcell and Eric Roberts among influencers paid €375,000 in total to promote Irish tourist destinations this year
Summary by Irish Independent
2 Articles
2 Articles
Roz Purcell and Eric Roberts among influencers paid €375,000 in total to promote Irish tourist destinations this year
Social media influencers were paid more than €375,000 by state tourism bodies to promote Irish tourist destinations to domestic and overseas audiences this year.
·Ireland
Read Full ArticleOnline influencers paid nearly €375,000 to promote Irish tourist destinations in 2025
Social media influencers such as Roz Purcell and Eric Roberts were paid more than €375,000 by state tourism bodies to promote Irish tourist destinations to domestic and overseas audiences this year. The taxpayer money was granted to online personalities for tourism promotion amid a 6.4pc dip in the overall number of visitors to Irish shores this year compared with last year. The numbers were obtained by Social Democrats TD Aidan Farrelly, throug…
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Leaning Left0Leaning Right1Center0Last UpdatedBias Distribution100% Right
Bias Distribution
- 100% of the sources lean Right
100% Right
R 100%
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