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Rincón Mayorista, the New Hard Discount Supermarket that Arrived in Vitacura

Summary by Chócale
The chain opened its sixth store in the country, with a proposal that combines wholesale prices, self-service and an assortment adapted to the consumption habits of the area.
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Competition for Don Salva and Mass? Rincón Wholesaler launches hard discount format chain The well-known wholesaler has decided to enter officially in the hard discount format, marking a milestone when opening its first store focused on this ultra-discount model. With this step, the brand directly confronts other recognized brands in the sector with the same format, such as the Peruvian Mass (belonging to the Peruvian conglomerate Intercorp), Sa…

The chain opened its sixth store in the country, with a proposal that combines wholesale prices, self-service and an assortment adapted to the consumption habits of the area.

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Chócale broke the news on Thursday, September 24, 2026.
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