6 Articles
6 Articles
Apple will control 50% of global smartphone revenue in the third quarter of 2026. Samsung is in second place, followed by Xiaomi, Oppo, and Vivo.
Apple accounted for up to 50 percent of global smartphone sales in the third quarter, amid soaring handset prices, a 19% drop in industry-wide factory output and escalating component costs.
According to Counterpoint Research, Apple's smartphone revenue accounted for half of the global market in the third quarter. The average selling price of the iPhone also hit a record high.
India's premium shift shields Apple from decade-low smartphone slump
India is now an important market for Apple in two ways. It is a growth market where the company set an all-time revenue record in the September quarter, even as overall smartphone shipments fell to a decade low. It is also a production base that, according to industry estimates, assembles roughly one in four iPhones.
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