Red Bull launches Spring Edition with the taste of Cherry Sakura

Red Bull unveils Spring Edition with Cherry Sakura flavour

Red Bull has launched its first ever Spring Edition, introducing a Cherry Sakura flavour as the latest addition to its Editions range. The cherry variant is positioned as floral, refreshing and fruity, and early consumer testing suggests strong interest, with 78% of shoppers describing a cherry‑flavoured energy drink as appealing. The can design features a clean white background with subtle pink detailing inspired by Japanese cherry blossom to p…

Red Bull unveils new spring range

Red Bull has unveiled a new spring edition range featuring a new Cherry Sakura flavoured drink. This builds on the successful performance of the flavoured energy drinks category and seasonal…

Red Bull expands Editions portfolio with Cherry Sakura-flavoured Spring Edition

Red Bull has launched its first-ever Spring Edition, introducing a Cherry Sakura flavour to its growing Red Bull Editions range.

Red Bull launches Spring Edition with the taste of Cherry Sakura

Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and more besides! After the continued success of Flavoured Energy Drinks and Red Bull Editions, this week sees the nationwide launch for the first ever Red Bull Spring Edition – with the taste of Cherry Sakura. The cherry taste is described as floral, refreshing and fruity and consumers are already reacting positively to the …

Red Bull launches Spring Edition Cherry Sakura

Red Bull launches a cherry‑flavoured variant under its new Spring Editions range

Red Bull launches new Cherry Sakura spring edition

The nationwide launch of the first-ever Red Bull Spring Edition has been announced – with the taste of Cherry Sakura. The cherry taste is described as “floral, refreshing and fruity” and consumers are already reacting positively to the new flavour, with 78% saying a cherry… This story continues at Red Bull launches new Cherry Sakura spring edition Or just read more coverage at Talking Retail