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Oxford Names 'Rage Bait' as Word of the Year: Here's What It Means

Oxford University Press named 'rage bait' word of the year as online content designed to provoke anger fuels political and media conflicts, including White House media bias labeling.

If you’ve been online for more than 4 minutes in the past year, congratulations - you’ve definitely been rage baited.

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The English "Word of the Year" is "Rage Bait: a term that describes targeted provocations on the Internet. A good choice, because this problem has enormous social explosive power.

According to Oxford University, the word for the year 2025 is... "ragebait" . It refers to a practice, which consists of irritating Internet users to elicit reactions and render their viral content.

·Nancy, France
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The University of Oxford has named "Breaking Word of the Year 2025." Explanation of this practice specific to social networks and the manipulation of reactions.

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  • 100% of the sources lean Left
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AZCentral broke the news in Phoenix, United States on Tuesday, December 2, 2025.
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