Pro-data center industry group behind ad campaign in Oregon, six other states
The group says the ads will explain data centers and their energy use as Oregon lawmakers pause a key tax break.
- Oregon Connects, registered as a 'social welfare organization' on March 4, launched 30-second ad campaigns across Oregon and at least six other states to promote data center benefits.
- The organization registered the same day the Oregon House passed a bill including a one-year moratorium on Standard Enterprise Zone tax abatements, a bill sponsored by Oregon Gov. Tina Kotek.
- Despite $85 million in annual property tax savings for data centers statewide, the Hillsboro City Council unanimously agreed on Monday to a 120-day moratorium on new data center and battery energy storage system approvals.
- The Data Center Coalition, representing Microsoft, Google and others, recently joined a lawsuit against Hillsboro challenging tax breaks that offer 25 years of property tax waivers.
- Oregon's campaign mirrors strategies by North Carolina Connects, which spent nearly $370,000 on more than 740 ads across 189 channels last month, using B-roll of families to explain data centers' economic role.
13 Articles
13 Articles
Pro-data center industry group behind ad campaign in Ohio, Oregon, five other states
Screen grabs of similar videos, clockwise from the left, from Connected Ohio, Oregon Connects, Pennsylvania Connects and North Carolina Connects. The groups were founded by leaders at the Data Center Coalition, a nonprofit data center advocacy group backed by large tech companies. (Collage by Alex Baumhardt/Oregon Capital Chronicle)Just days before the Oregon Legislature in March passed a one-year pause on a popular tax incentive program for dat…
Pro-data center industry group behind ad campaign in 6 states, including Virginia
Just days before the Oregon Legislature in March passed a one-year pause on a popular tax incentive program for data centers, a group called Oregon Connects registered as a nonprofit business in the state. Then the ads started appearing.
Pro-data center industry group behind ad campaign in Oregon, Virginia, five other states
Screen grabs of similar videos, clockwise from the left, from Connected Ohio, Oregon Connects, Pennsylvania Connects and North Carolina Connects. The groups were founded by leaders at the Data Center Coalition, a nonprofit data center advocacy group backed by large tech companies. (Collage by Alex Baumhardt/Oregon Capital Chronicle) Just days before the Oregon Legislature in March passed a one-year pause on a popular tax incentive program for da…
Pro-data center industry group behind ad campaign in Oregon, Pennsylvania and five other states
Screen grabs of similar videos, clockwise from the left, from Connected Ohio, Oregon Connects, Pennsylvania Connects and North Carolina Connects. The groups were founded by leaders at the Data Center Coalition, a nonprofit data center advocacy group backed by large tech companies. (Collage by Alex Baumhardt/Oregon Capital Chronicle) Just days before the Oregon Legislature in March passed a one-year pause on a popular tax incentive program for da…
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