US EditionMonsters and Memes: Labubu Dolls Ride Chinese Soft-Power Wave
6 Articles
6 Articles
Monsters and memes: Labubu dolls ride Chinese soft-power wave
Small, fuzzy and baring sharp teeth, Chinese toymaker Pop Mart’s Labubu monster dolls have taken over the world, drawing excited crowds at international stores and adorning the handbags of celebrities such as Rihanna and Cher. Labubu dolls. Photo: Pop Mart HK, via Instagram. Beijing-based Pop Mart is part of a rising tide of Chinese cultural exports gaining traction abroad, furry ambassadors of a “cool” China even in places associated more with …
Pop Mart has conquered key markets such as the United States and Southeast Asia. According to a Wise Guy Reports report, the global market for animation collectibles was estimated at $9.1 billion in 2023. Labubus shoots Pop Mart’s value at $1.6 trillion. What began as a curious gastronomic proposal became a viral phenomenon. In Russia, a restaurant decided to transform the classic Labubus, Pop Mart’s fashion character, into a high-end edible des…
The little monsters with jagged teeth are a hit. Today, Manor is launching the Labubus at Zurich main station. 20 Minutes is reporting live on the plush toy hype.
What is Labubu And Why Are South Africans Scrambling
You might think it’s creepy. You might think it’s cute. But no matter where you stand, Labubu is officially the plush toy of 2025… and it’s making waves across South Africa. Johannesburg, South Africa (28 June 2025) – An unlikely little plush monster is fast becoming 2025’s must-have item (even in Mzansi). Labubu, a fuzzy toy with pointy ears and an even pointier grin, has gone from an underground collectable to a full-blown pop culture phenom…
Morgan Stanley considers Pop Mart one of the fastest global growth brands already registered and whose foreign sales will exceed households in 2025
Reshaping the Global Trend Industry with Its IP Ecosystem, POP MART Named to TIME's 2025 List of the World's Most Influential Companies
"To light up passion and bring joy" — POP MART earns a spot on TIME's 2025 list of the World's Most Influential Companies for the first time, thanks to its thriving IP ecosystem.
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