Pizza Hut’s Value Proposition Problem Grows - The Food Institute

Pizza Hut’s Value Proposition Problem Grows - The Food Institute

LAKEVILLE, Minn. – Outside a remodeled, suburban Pizza Hut location, SUVs screamed by on Interstate 35, barreling towards their Thanksgiving destinations. Inside the restaurant, business remained at a virtual standstill. One of the rare remaining sit-down locations in the Pizza Hut chain, this store – located roughly 25 miles south of Minneapolis – saw minimal foot-traffic during the late afternoon hours on Nov. 26. Unlike the glory days of the …