PepsiCo to acquire Poppi in $1.95B deal

Austin-based brands that have gone national

AUSTIN (KXAN) — Austin is a hub for music, tech -- and a proving ground for businesses, some of which have expanded to have a national reach. Here's a look at the history of some Austin businesses that have expanded beyond the capital city. Made in Texas: Viewers name the top Texas brands, businesses they love Poppi This week, PepsiCo announced it had bought the prebiotic soda brand for nearly $2 million. While the idea for the different t…

PepsiCo buys Poppi to gain foothold in functional drinks

PepsiCo, the global beverage company founded in New Bern, said Monday it is acquiring the prebiotic soda brand Poppi for $1.95 billion. The acquisition gives PepsiCo a fast-growing brand in the popular functional beverage category. “More than ever, consumers are looking for convenient and great-ta

Despite Mixed Reactions To The Super Bowl Halftime Show, Pepsi Seems To Have Had aASales Boom

The Super Bowl halftime show this year stirred up plenty of reactions, but one you may not have been prepared for was just how effective an advertising tool it was. It was, after all, the Pepsi halftime show, and according to folks, like TikTok user @melanieedianna, Pepsi was flying off the shelves afterward. “Standing on business” reads the caption, as they pan over a regular Pepsi palette, nearly empty. Cokes? Stacked high. Even Diet Pepsi was…

Pepsi buys prebiotic soda brand "Poppi"

(CNN, KYMA/KECY) - Pepsi is buying a popular probiotic soda brand jumping into the trend of healthier sodas. Under this new deal, Pepsi will pay $1.6 billion for Poppi. Poppi has become increasingly popular since its appearance on Shark Tank back in 2018. In January, Pepsi bought Siete Foods and half of the remaining of Sabra Hummus brand as the company increases its lineup of healthier food products. The post Pepsi buys prebiotic soda brand “Po…

Weekly Recap: 10 Consumer Press Releases You Need to See

A roundup of the most newsworthy consumer and retail announcements from PR Newswire this week, including PepsiCo's acquisition of poppi and a new digital hub from Michaels.

Fresh Take: Behind Poppi’s Eye-Popping Price Tag After PepsiCo Deal

This week’s Fresh Take newsletter features a look at PepsiCo’s acquisition of Poppi and what it means for the beverage industry, the latest on egg prices and more.