Omnicom dismantles Marketforce after 52 years

Omnicom dismantles Marketforce as part of WA restructure

One of WA’s oldest advertising agencies, Marketforce, has been split up by its multinational parent Omnicom.

Omnicom dismantles Marketforce after 52 years

Omnicom is dismantling one of Western Australia’s oldest advertising agencies, Marketforce, offloading its creative arm to 303 and folding its media operations into the broader network. The 53-year-old agency, which has been majority-owned by the Clemenger Group since 2014, will cease operating as a full-service agency under the restructure, as its creative, digital and production […]

Omnicom to shed another 15,000 staff in fresh squeeze - DecisionMarketing

Omnicom is planning to slash its headcount by another 15,000 employees by the end of 2026, through a combination of redundancies, outsourcing, sell-offs and “natural attrition” as it looks to reduce its workforce from 120,000 to 105,000. The move is being driven by two major corporate shifts. Firstly, the group is eliminating duplicated corporate and regional roles to achieve a $1.5bn gross cost synergy target following the $13.25bn acquisition …