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Novo stock falls as much as 7% despite $23 billion sales target for blockbuster obesity drugs

The company also aims to reach more than 60 million patients by 2030 and launch its next obesity injectables starting next year.

  • Novo Nordisk shares fell as much as 9% on Monday as CEO Mike Doustdar outlined new growth ambitions at a Capital Markets Day in London, including plans to launch more than five blockbuster drugs by 2030.
  • Management faces pressure to navigate looming patent expirations for the active ingredient in Ozempic and Wegovy in the early 2030s, while analysts questioned the pricing power and dealmaking strategy during the event.
  • Doustdar detailed a multi-year rollout for next-generation injectables, targeting a launch of CagriSema early next year, while the company aims to have at least five oral assets in clinical trials before the end of this year.
  • With 7 million prescriptions achieved to date, Novo's oral Wegovy pill generates 90% of sales through direct cash-pay channels, while the company aims to reach more than 60 million patients globally by 2030.
  • Restructuring has yielded 13,000 total employee departures—following an initial 9,000 cuts and 4,000 subsequent exits—as the company scales manufacturing tenfold to supply 15 million patients with oral obesity therapies by 2030.
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DECRYPTAGE - Two years ago, the company's capitalization reached $1 trillion, but since then the company has fallen by 70%, with the laboratory having suffered several setbacks.

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pluang.com broke the news on Monday, September 21, 2026.
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