US EditionNintendo's Anti-Scalper Measures Hit Japan, With Yahoo Auctions Banning All Switch 2 Console Listings
- Nintendo teamed up with Japan’s major online marketplaces Mercari, Yahoo! Auction, and Rakuten Rakuma to ban unauthorized Switch 2 console listings starting June 5 in Japan.
- This collaboration responds to high demand and ongoing scalping issues where resellers buy consoles to sell at inflated prices, aiming to protect genuine buyers.
- Yahoo Auctions declared Switch 2 a prohibited item from launch to prevent disruptions caused by hoarding, price spikes, and fraudulent listings across all partner platforms.
- Nintendo received 2.2 million pre-order lottery applications in Japan but warned many customers will not secure consoles despite continued production efforts to meet demand.
- These anti-scalping measures aim to ensure fair console distribution in Japan and could serve as a model for mitigating reselling problems in other markets worldwide.
20 Articles
20 Articles
Nintendo solved the scalper problem for Switch 2 — but not for everyone
For gaming fans, a console release can be a stressful time. There are the fights against bots and DDoS levels of internet traffic to secure a pre-order at random and ungodly times, and/or the need to mentally prepare to camp outside a retailer. The experience has become rotten in large part due to scalpers, who purchase items with the intent to resell at a huge markup. While seasoned veterans are used to these dynamics, the experience doesn’t ha…
Nintendo partners with third-party websites to stop Switch 2 scalpers
It is as inevitable as a sunrise that in the hours after the Switch 2 launch next week, third-party sites like eBay will be filled with listings for the new console. But in Japan, Nintendo has announced a new partnership with Japanese third-party retail sites to combat fraudulent Switch 2 listings. Mercari, Yahoo Auctions and Yahoo Flea Market, and Rakuten Rakuma are the participating websites that will, according to a machine translation of Nin…
Nintendo's Anti-Scalper Measures Hit Japan, With Yahoo Auctions Banning All Switch 2 Console Listings
With the demand for the Switch 2 console far exceeding supply, Nintendo has announced it is working with three of Japan’s major online marketplaces to tackle Switch 2 resales. Restrictions vary depending on the marketplace, but Yahoo Auctions/Yahoo Flea Market has gone so far as to ban all Switch 2 console listings for the foreseeable future.According to Nintendo Japan’s official statement, the video game giant is collaborating with Mercari Inc.…
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