Published 4 years ago • loading... • Updated 4 years ago
Nielsen announces market availability for Nielsen ONE Ads
Summary by Ground News
Nielsen ONE is an evolution in content and ad measurement that provides a consistent, comparable and deduplicated view of ads across screens. For the first time, advertisers, brands and publishers will be able to understand reach and frequency. In 2023 Nielsen ONE Ads will also evolve to include advanced audience and outcomes measurement.
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