US EditionNGP VAN Launches New Forms, Including Optimized Checkout, to Supercharge Campaign Fundraising
- On May 8, 2025, NGP VAN unveiled an advanced donation platform in Washington featuring Optimized Checkout to enhance fundraising efforts for campaigns.
- NGP VAN developed this update to boost fundraising efficiency by integrating Optimized Checkout with NGP VAN Payments and Stripe's infrastructure.
- The new form features faster giving, fewer steps, best-practice defaults, and automatically surfaces likely payment methods like Apple Pay and PayPal.
- Chelsea Peterson Thompson emphasized that the updated forms represent a significant advancement in digital fundraising, offering enhanced conversion rates and boosting the overall effectiveness of campaign fundraising efforts.
- Optimized Checkout is designed to increase fundraising efficiency for Democratic and progressive campaigns, enabling them to generate higher donation totals while conserving resources for voter outreach and mobilization activities.
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Total News Sources31
Leaning Left4Leaning Right6Center7Last UpdatedBias Distribution41% Center
Bias Distribution
- 41% of the sources are Center
41% Center
L 24%
C 41%
R 35%
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