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New Research from Sprout Social Finds Social Media
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New Research from Sprout Social Finds Social Media
More than 1 in 3 consumers across age groups prefer searching on social platforms first for product reviews and recommendations 76% of users say social content influenced a purchase in the last six months, including 90% of Gen Z Respondents say social platforms deliver net-positive impacts on their mental health, financial decisions, and social lives Gen Z isn’t just spending more time on social media; they’re turning to it first when they nee…
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