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Can Netflix's New AI Tool Stop Your TV-Streaming Doomscrolling? How to Try It

Summary by ZDNet
Netflix is adding a new Discover feature, which recommends tailored streaming selections. Here’s how it works.

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Netflix has just unveiled the "Discover" tab, a recommendation tool powered by artificial intelligence. Initially, the recommendations will be grouped by themes.

Netflix is testing a tab called "AI Discover" that recommends what to see according to what you want at the time, choosing between topics such as "something light", "game fear", "family movie night" or "for loose time". It is an experimental function, for the time being only in the United States and for those who see Netflix in English in

Netflix announces a test phase for a new feature: Discovery. It uses artificial intelligence to direct you to the films and series most in line with your desires of the moment.

Netflix has introduced a new experience to discover content powered by artificial intelligence (AI) that learns in real time from the thematic preferences that users indicate about what they want to see at a given time.

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El Economista broke the news in Mexico City, Mexico on Wednesday, November 4, 2026.
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