Microsoft’s $69 Billion Activision Takeover May Be Backfiring Hard as Call of Duty Keeps Hitting New Lows

Microsoft’s $69 Billion Activision Takeover May Be Backfiring Hard as Call of Duty Keeps Hitting New Lows

Microsoft made a bold move by acquiring Activision back in October 2023; however, it now seems that this move was all in vain. While Activision was acquired when its IPs had high regard, the shine is now gone, and Call of Duty Black Ops 7‘s declining player count reveals just how bad the situation actually is. Call of Duty averages around 55,830 daily players on Steam, placing it behind older titles such as Dead by Daylight and Team Fortress 2. …