Two-Year-Old Surface PCs Get $300 Price Hikes as Sub-$1,000 Models Go Away
Microsoft said higher memory and component costs are pushing Surface prices up, with some models now $500 above their original starting points.
- Microsoft increased prices across its Surface Laptop and Surface Pro lineups this week, with flagship models now starting at $1,500—$500 more than their 2024 launch prices.
- Global chip manufacturers are prioritizing High Bandwidth Memory for AI data centers, creating supply constraints for DRAM and NAND that drive up component costs industry-wide.
- Both the Surface Laptop 7 and Surface Pro 11 now start at $1,500, compared to their original $999 launch price in 2024; Microsoft cited rising component expenses for the updates.
- Apple's MacBook Air starts at $1,099 with newer chips, creating competitive pressure on Microsoft's hardware; Dell, HP, and Lenovo have also raised prices amid the same supply crisis.
- Microsoft is expected to reveal new Surface devices later this year, though industry analysts anticipate continued elevated pricing as the global memory shortage persists.
33 Articles
33 Articles
Microsoft Raises Prices for All Surface PCs, Making Them More Expensive Than Equivalent Macs
Microsoft increased prices for all of its Surface PCs this week, with most models priced hundreds of dollars higher than they were when launching. Windows Central highlighted the increases, which now see Microsoft's mid-range models priced above $1,000 and flagship models priced starting at $1,500. A Microsoft spokesperson said the price increase was due to "recent increases in memory and component costs".
Steep Microsoft Surface price hikes may be a preview of the same from Apple
Microsoft is feeling the sting of incredible RAM price hikes, and is now compensating by increasing the cost of Surface products by hundreds of dollars. If these market conditions and AI-driven shortages persist, expect Apple to do the same.Microsoft Surface Laptop, now more expensiveThe global RAM and flash storage caused by the demands of AI infrastructure build-outs and a slow scaling up of chip production has led to memory prices rising cons…
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