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Meta expands ads to Threads users in over 30 countries
- Meta opened its Threads service to all eligible advertisers globally Wednesday.
- This global expansion follows initial testing with limited U.S. and Japanese companies since January.
- Businesses advertising on Threads gain access to Meta's inventory filter for content control.
- Meta CEO Mark Zuckerberg expects Threads will "reach 1 billion people" over several years.
- Analysts suggest Threads could become a major Meta revenue source competing with X.
Insights by Ground AI
39 Articles
39 Articles
Meta said that testing of this feature began in January with the participation of several American and Japanese companies.
DECRYPTAGE - The parent company of Facebook and Instagram opens the advertising inventories of this competitor of the ex-Twitter to brands around the world. A way to diversify its revenues in an uncertain business climate.
·Paris, France
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Coverage Details
Total News Sources39
Leaning Left7Leaning Right1Center9Last UpdatedBias Distribution53% Center
Bias Distribution
- 53% of the sources are Center
53% Center
L 41%
C 53%
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