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Market power and billions: Why Red Bull affords its football empire

Summary by rnd.de

The commitment of Jürgen Klopp is not only a fight announcement in sport, but also economically: Red Bull is finally taking the step out of the scene into the mainstream. The polarizing investment in sport seems to pay off long ago – Red Bull rides on the record wave.

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Market power and billions: Why Red Bull affords its football empire

The commitment of Jürgen Klopp is not only a fight announcement in sport, but also economically: Red Bull is finally taking the step out of the scene into the mainstream. The polarizing investment in sport seems to pay off long ago – Red Bull rides on the record wave.

5 months ago·Germany

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rnd.de broke the news in Germany 5 months ago on Saturday, February 15, 2025.

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