US EditionMAD//Fest - The Brand Renaissance
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MAD//Fest - The Brand Renaissance
Mad, by name and nature. MAD//Fest felt like a street market for marketers. Amidst the hustle and bustle of creatives, brand-side marketers and agency folk, all united in their mutual hunger for marketing knowledge, was an array of different flavours on which to feast. And the feast was fast paced. With talks happening simultaneously across multiple tracks, folks rushed around in order to gorge themselves on the richness, trying desperately to …
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