Lula, the president without a cellphone, turns to selfies to woo voters
- Brazilian President Luiz Inácio Lula da Silva finished nearly two points behind Senator Flávio Bolsonaro in the first round and will face him in the October 25 runoff.
- Lula’s campaign plans to target nonvoters, especially people over 70, and appeal to centrist voters.
- Lula recorded his first selfie video, urging voters to meet candidates in person while increasing his use of social media.
- Ana Elisa Santos Silva said social media is important because “the far right dominates the narrative.
19 Articles
19 Articles
33 million non-voters in sight: Can Lula's late social media offensive change them? So far, he didn't even have a mobile phone.
The president resisted formatting and prepared a wink on the networks. Now, the first ten videos already add up to almost 66 million views
The relationship of President Lula (PT) with the mobile phone is similar to that of Zeca Pagodiño when describing a caviar: even he has seen, did not eat (recommend, even), he only hears talk.
Phone-shy Brazilian president embraces selfies in push for re-election
Brazil’s President Lula da Silva, who dislikes phones, has started using selfie videos on social media to win over voters ahead of a runoff election. Read More: https://punchng.com/phone-shy-brazilian-president-embraces-selfies-in-push-for-re-election/
Lula, the president without a cellphone, turns to selfies to woo voters
However, facing a fierce battle for re-election, the 80-year-old on Wednesday recorded and shared his first selfie video on social media as part of a shake-up of his campaign to win over voters. Lula was caught offguard by his second-place finish behind right-wing senator Flavio Bolsonaro on Sunday, putting him on the backfoot heading into the October 25 runoff election. "People are always bugging me. Janja gets up every day saying, 'Come on, ta…
Luiz Inácio Lula da Silva does not have a cell phone, he distrusts screens and mocks the "generation of the finger." But this Wednesday, at almost 81 years old and the re-election at risk, the president of Brazil recorded his first Selfi video of the campaign.
Coverage Details
Bias Distribution
- 45% of the sources lean Left, 44% of the sources are Center
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