Lufthansa Celebrates Its Centenary Through a Century of History and Images

Air Journal

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On the occasion of its 100th anniversary, the German company Lufthansa unveils a vast advertising campaign that traces a century of air history and innovation. Since its first flight on April 6, 1926, the company has been embodying the pioneering spirit of commercial aviation.This campaign, designed by Serviceplan, revisits the major milestones in the history of air transport through images mixing archives, period styles and contemporary visuals…

airliners.de

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The Lufthansa Group has launched an advertising campaign for the 100th anniversary of its founding. The motifs show historical illustrations and aircraft models combined with current imagery.

turi2

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Kranich im Wandel: Lufthansa heralds the anniversary year for its 100th anniversary with a visual campaign. Together with the lead agency Serviceplan, the airline is staging a journey through aviation history. Historical illustrations and aircraft models meet modern image worlds of the artists Darya Semenova and Mason London. The motifs focus on the anniversary anniversary "A century since takeoff". The campaign runs until April on large areas a…

horizont.net

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100 years ago, more precisely on 6 April 1926, the first Lufthansa machine took off. For its founding anniversary, the airline, together with Leadagentur Serviceplan, is launching a large communication offensive. With the campaign, Lufthansa is inviting visitors to a visual journey through a century of aviation history.

absatzwirtschaft.de

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Lufthansa presents a launch campaign that tells 100 years of brand history as a time travel. Service plan provides concept and guiding idea, played out mainly in public space and at airports. The article Lufthansa launches 100-year campaign with service plan: Time travel as an OOH show in three airports first appeared on sales.