Longwood Renews Yeatman Group Partnership, Adds TYG 3 Campaign

Longwood Renews Yeatman Group Partnership, Adds TYG 3 Campaign

Longwood Athletics renewed its partnership with The Yeatman Group, keeping the real estate company’s logo on the Joan Perry Brock Center basketball court. The renewed deal also adds a scholarship donation: The Yeatman Group will contribute $10 for every 3-pointer made by Longwood’s men’s and women’s teams during the 2026–27 season.

Longwood Athletics Continues Partnership with The Yeatman Group

FARMVILLE, Va. - Longwood Athletics has renewed its partnership with The Yeatman Group, securing continued investment in the department's athletic programs and the experience it provides its student-athletes. The agreement builds on a relationship that began in 2023, when The Yeatman Group became Longwood Athletics' exclusive real estate partner and its logo debuted on the basketball court at the newly opened Joan Perry Brock Center.