Ad veteran Peter Naylor joins Kochava board, and sees opportunity in market flux

Ad veteran Peter Naylor joins Kochava board, and sees opportunity in market flux

Nearly a year after he left Netflix, ad industry veteran Peter Naylor is back as a board member at ad tech business Kochava. Digiday caught up with Naylor to unpack why he’s stepping back into the fray with Kochava, what it signals about the state of ad tech and what it could mean for the industry’s second-tier players. This conversation has been lightly edited for clarity.Continue reading this article on digiday.com. Sign up for Digiday newslet…

Peter Naylor, a long-standing ad specialist, is now a member of the Kochava board and sees potential in the changing market conditions

Almost a year after departing from Netflix, Peter Naylor, who had worked in the ad industry for more than two decades, is now back on the board of...

Kochava Welcomes Renowned Media Executive Peter Naylor to Board of Directors

Kochava, the leading real-time data solutions company for omnichannel attribution and measurement, announced that Peter Naylor has joined the company’s board of directors. With over two decades of experience as a global ad sales executive, Naylor has delivered revenue and created demand for leading media companies. Most recently, he served as Vice President of Advertising Sales at Netflix, where he built the company’s first advertising business.…