Kellogg agrees to stop using some artificial dyes in cereal, a win for one SWM lawmaker

Kellogg's is removing toxic dyes from cereals by 2027

Kellogg’s, the breakfast giant behind Froot Loops and Apple Jacks, says it’s officially removing all artificial dyes from its cereals by the end of 2027. It’s the latest in a growing list of big food brands scrambling to clean up ingredient labels. Not just because it looks good, but because regulators and parents alike are pushing hard. Kellogg’s says most of its cereals are already free of FD&C colors, the synthetic dyes approved by the FDA fo…

Kellogg agrees to stop using some artificial dyes in cereal, a win for one SWM lawmaker

WK Kellogg Company, the maker of Fruit Loops and Rice Krispies, has agreed to remove some artificial food dyes from its cereals over the next couple of years. The announcement was made Tuesday by Texas Attorney General Ken Paxton, who said the Battle Creek-based company has signed an agreement to “permanently remove toxic dyes” from its cereals by the end of 2027. It’s good news to state Representative Brad Paquette of Niles, who took part in a …