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K-Beauty wants to fix the ‘Ozempic face’ problem

The company says the treatment could reach market in late 2027 and targets 1 trillion won in revenue by 2030.

Summary by The Japan Times
From glass skin regimens to salmon sperm facials, South Korea has repeatedly turned niche cosmetic procedures into global beauty trends.

8 Articles

Lean Right

The "Ozempic roast", generated by the use of slimming pens, can generate the next Korean beauty fever. The South Korean biotechnology company L&C Bio Co. plans to launch a rejuvenating injection into the skin, made with donated human fat, to restore the lost facial volume. The bet is that the demand for aesthetic solutions associated with successful weight loss drugs will drive its next phase of growth. L&C — a pioneer in the use of donated huma…

·Rio de Janeiro, Brazil
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Center

A few years ago we began to see how the actresses appeared much thinner on the red carpets, the models plus and midsize disappeared from the catwalks and the great references of the curved bodies like the Kardashian began to remove the implants to get a more slender figure. At that time we did not know, but they were the preliminarys of what was to come: the return of extreme thinness. The 'era of the Ozempic' came into our lives disguised as an…

·Madrid, Spain
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Lean Right

Biodance, Medicube, TIRTIR, Laneige and more TikTok-viral brands.

·Australia
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The Straits Times broke the news in Singapore, Singapore on Thursday, August 6, 2026.
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