Jon Cook to Leave WPP After Three Decades at VML
Cook will stay through March 2027 as WPP names Eric Campbell to lead VML and leaves the creative unit’s wider succession undecided.
9 Articles
9 Articles
The British advertising group WPP announced on Friday (2) the departure of the Chief Executive (CEO) of WPP Creative, Jon Cook. The executive was in office only seven months ago, when he assumed the command of the division, which brings together creative agencies such as Ogilvy, Grey and VML. He also accumulated the function of global CEO of VML, a network of advertising agencies in which he operated 30 years ago. Exclusive material for subscrib…
Jon Cook to leave WPP as Eric Campbell preps to take VML reins
WPP has announced a major leadership transition at VML, with longtime Global CEO Jon Cook set to leave the company in March 2027 and Eric Campbell named as his successor. Cook, who also serves as CEO of WPP Creative, will remain in both roles through March to help manage the transition. He has spent roughly … Continue reading "Jon Cook to leave WPP as Eric Campbell preps to take VML reins"
Jon Cook to exit WPP in March 2027; Eric Campbell named VML’s incoming Global CEO
VML CEO and WPP Creative CEO Jon Cook will leave WPP in March 2027, bringing an end to a three-decade career with the agency group. Cook will remain in his current leadership roles through March next year to support the transition. Eric Campbell, currently CEO of VML and WPP Creative in North America, will succeed Cook as Global CEO of VML in March 2027. He will continue in his role as CEO of WPP Creative North America and will work with Cook an…
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