John Lewis Christmas ad: How the cost of living crisis changed the battle for best festive advert

Summary by Sky News

While they might be a staple of our Christmas diet now - as much a tradition as pigs in blankets or carol singers - the hype around retail festive adverts wasn't always such a big part of the calendar.

Published 3 months ago · London, United Kingdom

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Times of India

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BBC News

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Daily Express

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Daily Mirror

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