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Everything To Know About Jisoo's Netflix K-Drama 'Boyfriend On Demand'

The K-drama features BLACKPINK's Jisoo as a webtoon producer using a virtual dating service, with cameos by top South Korean actors and a March 6 Netflix premiere.

  • On February 5, 2026, Netflix released the official teaser for Boyfriend on Demand on Netflix's YouTube channel and announced the series will premiere on March 6.
  • The story follows Seo Mi-rae, a webtoon producer who subscribes to Boyfriend on Demand to escape work burnout through fantasy dates in virtual worlds.
  • Casting notes: Seo In-guk plays Park Kyeong-nam, colleague and rival, while reports say Seo Kang-jun, Lee Soo-hyuk, Kim Young-dae and Lee Jae-wook make cameo appearances; Kim Jung-sik directs and Namgung Do-Young writes.
  • Promoted within Netflix's 2026 K-content slate, the series continues Jisoo's acting trajectory after her 2025 drama Newtopia.
  • Alongside fantasy sequences, the plot ties into real-world tensions as Mi-rae tries virtual date scenarios like doctors or historical lovers and faces workplace tension with colleague and rival Park Kyeong-nam.
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kpopnewswire.com broke the news in on Thursday, February 5, 2026.
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