US EditionJETOUR Advances "Travel⁺" Strategy: Dual Brands Showcase at Auto China 2026
JETOUR and SOUEAST drew more than 1,200 dealers, media and KOLs as they showed a unified product lineup and hybrid off-road technologies.
- On Sunday, JETOUR International unveiled its "Travelz" strategy at the 2026 Beijing International Automotive Exhibition , marking the first joint appearance of JETOUR and SOUEAST under a unified strategic framework.
- Accelerating global growth, JETOUR has achieved cumulative worldwide sales surpassing 2.26 million vehicles, entering 100 countries with over 2,000 sales outlets; SOUEAST has entered 48 countries, demonstrating strong competitiveness in markets like Egypt.
- The strategy features a full-scenario product lineup including the G Series all-terrain premium hybrid SUV, G700, and concept vehicle G600, alongside hybrid technologies such as the GAIA Architecture, C-DM high-efficiency system, and XWD intelligent four-wheel-drive.
- Over 1,200 global dealers and media attended the launch event, where World-famous EDM Producer Alan Walker joined as Brand Ambassador and Top Design Master Paula Scher presented the "Ridge of Steel" design language for the G Series.
- JETOUR aims to extend its "Travel+" strategy globally, taking root in markets with an open attitude while building a more comprehensive product matrix and writing a new chapter of development with international partners.
13 Articles
13 Articles
Financial Post
The Manila TimesJETOUR Advances 'Travel⁺' Strategy: Dual Brands Showcase at Auto China 2026
BEIJING, April 26, 2026 (GLOBE NEWSWIRE) — JETOUR International officially unveiled its “Travel⁺” strategy at the 2026 Beijing International Automotive Exhibition…
The Toronto Star
JETOUR Advances “Travel⁺” Strategy: Dual Brands Showcase at Auto China 2026
BEIJING, April 26, 2026 (GLOBE NEWSWIRE) -- JETOUR International officially unveiled its "Travel⁺" strategy at the 2026 Beijing International Automotive Exhibition (Auto China 2026). JETOUR and SOUEAST made their first joint appearance and showcased a full-scenario product matrix and hardcore…
JETOUR Advances "Travel⁺" Strategy: Dual Brands Showcase at Auto China 2026
BEIJING, April 26, 2026 (GLOBE NEWSWIRE) -- JETOUR International officially unveiled its "Travel⁺" strategy at the 2026 Beijing International Automotive Exhibition (Auto China 2026). JETOUR and SOUEAST made
In Auto China 2026, JETOUR International officially presented its “Travel+” strategy and the JETOUR and SOUEAST brands made their first joint appearance. Dedicated to urban mobility, SOUEAST presented its complete product line for the first time “SOUEAST allows each family to seamlessly switch between urban travel and leisure travel, transforming travel into everyday lifestyles,” said Ke Chuandeng, president of JETOUR International. Harnessing t…
SOUEAST Makes Debut at Auto China 2026，Co-building the Global “Travel+” Ecosystem
BEIJING, April 26, 2026 — At the 2026 Beijing International Automotive Exhibition (Auto China 2026), JETOUR International officially unveiled its “Travel+” strategy and its dual brands JETOUR and SOUEAST made their first joint appearance. Dedicated to urban mobility, SOUEAST unveiled its full product lineup at the auto show for the first time. “SOUEAST empowers every family to seamlessly switch between urban commutes and leisure travel, transfo…
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