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Jacket potatoes are back as TikTok star SpudBros plots UK forecourt expansion
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Jacket potatoes are back as TikTok star SpudBros plots UK forecourt expansion
First vinyl records made a comeback, then baggy jeans. Now Britain’s most nostalgic comfort food is enjoying a revival, as a TikTok-famous jacket potato business plots a nationwide expansion. SpudBros, the family-run baked potato brand founded in Preston, is preparing to roll out across the UK after striking a partnership with EG On The Move, the roadside retail group led by Zuber Issa. The move comes more than five years after the collapse of S…
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