Instagram CEO Adam Mosseri wants to make videos of up to 90 minutes possible. Can longer formats work on the platform? And what is the significance of long-form videos for Austrian brands? HORIZONT has listened to agencies.
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Instagram CEO Adam Mosseri wants to make videos of up to 90 minutes possible. Can longer formats work on the platform? And what is the significance of long-form videos for Austrian brands? HORIZONT has listened to agencies.