US EditionIncumbent Response to Business Model Innovation: The Role of CEO Opportunity Framing
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littlebytesnews.comIncumbent Response to Business Model Innovation: The Role of CEO Opportunity Framing
Abstract Research Summary We explore how CEO sensegiving through framing influences incumbent firm response to business model innovation. Our historical analysis of Borders and Barnes & Noble (B&N) in the US bookselling industry after the entry of Amazon.com reveals that although both CEOs framed Amazon's entry as an opportunity, they did so in strikingly different ways. Their opportunity framing differed on four dimensions—intensity, concreten
·Charlottesville, United States
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