IBM and Scuderia Ferrari HP Expand AI-Powered Fan Experience Ahead of the United States Grand Prix
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IBM and Scuderia Ferrari HP Expand AI-Powered Fan Experience Ahead of the United States Grand Prix - Business News Week
ARMONK, N.Y., Oct. 22, 2026 /PRNewswire/ — As Formula 1 returns to Austin’s Circuit of the Americas for this weekend’s United States Grand Prix, IBM (NYSE: IBM) and Scuderia Ferrari HP are introducing new AI-powered features to the Scuderia Ferrari mobile app. Built using IBM Bob and IBM Consulting Advantage, the new and enhanced features […] The post IBM and Scuderia Ferrari HP Expand AI-Powered Fan Experience Ahead of the United States Grand P…
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The QueenslanderIBM and Scuderia Ferrari HP Expand AI-Powered Fan Experience Ahead of the United States Grand Prix
ARMONK, N.Y., Oct. 22, 2026 /PRNewswire/ -- As Formula 1 returns to Austin's Circuit of the Americas for this weekend's United States Grand Prix, IBM (NYSE: IBM) and Scuderia Ferrari HP are introducing new AI-powered features to the Scuderia Ferrari mobile app. Built using IBM Bob and IBM Consulting...
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