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Amazon unveils an AI-powered version of its voice assistant Alexa

  • Amazon announced a new version of its Alexa voice assistant, called Alexa Plus, which uses generative artificial intelligence for more human-like interaction.
  • Panos Panay stated, 'Alexa Plus opens a new age for voice devices,' emphasizing a shift toward more interactive capabilities.
  • Alexa Plus can perform tasks such as booking concert tickets and sending text messages, showcasing new functionalities at a launch event.
  • The upgrade aims to enhance user experience amid competition from AI assistants like Apple's Siri and Google's Gemini AI.
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TechXplore broke the news in on Wednesday, February 26, 2025.
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