WHO Launches Global Drive to Increase Health Taxes and Fight Chronic Disease
- On July 2 in Seville, the World Health Organization launched the '3 by 35' initiative, urging countries to increase taxes on tobacco, alcohol, and sugary drinks by 50% by 2035.
- Faced with strained health systems due to rising NCDs, shrinking aid, and increasing debt, WHO targets products to reduce disease and boost revenue.
- Evidence from Colombia and South Africa shows health taxes can generate over $1 trillion in revenue and prevent 50 million premature deaths over 50 years.
- Support from Bloomberg Philanthropies, World Bank, and OECD faces anticipated pushback from tobacco and alcohol industries.
- The WHO launched the '3 by 35' initiative at the UN conference in Seville, urging countries to implement tax reforms supported by multisectoral alliances to cut harmful consumption and save lives by 2035.
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WHO push to increase sugary drinks, alcohol, tobacco prices
Sugary drinks are among the products the World Health Organisation is pushing to be taxed at a higher rate. Photo: Getty Images The World Health Organization is pushing countries to raise the prices of sugary drinks, alcohol and tobacco by 50% over the next 10 years through taxation, its strongest backing yet for taxes to help tackle chronic public health problems.
Raise prices on sugary drinks, alcohol and tobacco by 50%, WHO suggests
The World Health Organization is pushing countries to raise the prices of sugary drinks, alcohol and tobacco by 50 per cent over the next 10 years through taxation, its strongest backing yet for taxes to help tackle chronic public health problems.
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