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Published 5 months ago

How to unravel the secrets of supermarket psychology

Summary by Agweek

“I went to buy two containers of raspberries for $4 and came out with $150 of groceries,” my friend said.“I went in to buy two things and came out with a similar grocery bill,” I responded.I was not proud of myself for buying more than I planned. I took care of shopping for a while, though.Supermarkets often use psychology to get us to buy things. Retailers understand our shopping behavior better than we do.“Loss leaders” are bargains that appea…

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How to unravel the secrets of supermarket psychology

“I went to buy two containers of raspberries for $4 and came out with $150 of groceries,” my friend said.“I went in to buy two things and came out with a similar grocery bill,” I responded.I was not proud of myself for buying more than I planned. I took care of shopping for a while, though.Supermarkets often use psychology to get us to buy things. Retailers understand our shopping behavior better than we do.“Loss leaders” are bargains that appea…

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