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Hoping to Restore Cambodia's Image, the Country Is Using a Popular South Korean Boy Band to Promote Tourism.
Summary by แนวหน้าออนไลน์
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On December 29, 2025, foreign news agencies reported that Mr. Hoat Hak, the Minister of Tourism, welcomed executives from KVE Entertainment and all six members of the K-pop group N-CHIVE to discuss a tourism-focused concert tour in Phnom Penh. This is considered a new strategy using soft power to drive the economy. The Khmer Times, a major Cambodian news website, reported that the N-CHIVE members, who are gaining increasing popularity in South K…
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