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Honda Is Backtracking on EVs. What Does That Mean for Afeela?
Honda halted three planned electric vehicles before production, citing market shifts and tariff impacts, expecting a $5.5 billion loss, following similar moves by other automakers.
- On Thursday, Honda announced it will kill the 0 Series SUV, 0 Series Saloon, and Acura RSX, which were months from production at its Ohio EV Hub.
- Facing policy and market shifts, Honda said it reassessed its electrification strategy amid declining profitability, blaming U.S. federal policy changes and stronger competition from newer software-driven manufacturers notably in China.
- On the technical side, Honda expects a $5.5 to $7.5 billion hit from canceling three EVs built on its Zero platform, shown at CES 2025, and the total restructuring could cost $15.7 billion.
- The company confirmed Honda will focus on next-generation hybrids, with Mibe and Kaihara forgoing 30 percent of their pay for three months, and a long-term plan scheduled for May.
- A Honda spokesperson added, 'Honda established a highly flexible manufacturing environment in Ohio capable of building the right products to meet customer demand,' and confirmed ongoing production at Ohio plants while Sony Honda Mobility said it is operating as usual and parent companies will discuss the pause.
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13 Articles
13 Articles
Honda’s Prologue Might Soon Become An EV Epilogue
Honda may cancel Prologue after current production ends this December. EV sales plunged after federal tax credits vanished and demand cooled. Honda now pivoting toward hybrids after scrapping several planned EVs. Honda’s big electric push in the United States may soon get a lot smaller, and not just because the company has scrapped three new EVs at the eleventh hour. According to a report from Auto News citing AutoForecast Solutions, Honda isn’t…
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Total News Sources13
Leaning Left2Leaning Right0Center2Last UpdatedBias Distribution50% Left, 50% Center
Bias Distribution
- 50% of the sources lean Left, 50% of the sources are Center
50% Center
L 50%
C 50%
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