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Hidden psychology of a 'good kiss' revealed

The study reveals imagination influences kissing satisfaction more than physical acts, with implications for couples therapy, researchers said in Sexual and Relationship Therapy.

  • Abertay University researchers recently found a good kiss depends more on thoughts, fantasies, and emotional context than the physical act itself, as published in Sexual and Relationship Therapy.
  • Participants in the online survey, based in the UK and Italy, rated qualities of good kissing, reflected on their ability, and reported sexual desire and intimate fantasies.
  • People who often daydreamed about intimacy place more importance on contact and arousal when judging a good kisser, and this pattern persisted after controlling for creativity and sexual desire.
  • They hope the research can aid couples therapy by showing how fantasy shapes romantic behaviour, and the team said findings could become a simple therapeutic tool for couples therapists and clinicians.
  • By highlighting imagination over pure sensation, the study challenges research traditions on human sexuality and suggests relationship counsellors and clinical practice consider kissing frequency and relationship quality.
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11 Articles

PerthNowPerthNow
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The Canberra TimesThe Canberra Times
Center

Hidden psychology of a 'good kiss' revealed

A good kiss is much more than a sensory experience and requires a more developed imagination, UK researchers have found.

·City of Perth, Australia
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Evening StandardEvening Standard
+8 Reposted by 8 other sources
Center

Researchers uncover hidden psychology behind a ‘good kiss’

Scientists set out to explore how cognitive and emotional factors influence kissing behaviour.

·London, United Kingdom
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The Independent broke the news in London, United Kingdom on Saturday, February 14, 2026.
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