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Heineken to cut up to 6,000 jobs as beer demand falters
Heineken will cut about 7% of its 87,000 global workforce mostly in Europe due to a 2.4% drop in 2025 beer volumes amid falling demand and rising costs.
- On Wednesday, Heineken NV said it will cut 5,000 to 6,000 jobs, mostly in Europe, from a global workforce of 87,000 in response to weakening demand.
- Rising prices and weaker consumer spending have driven an industry slump, with households moderating alcohol spending amid a post-pandemic pullback in the United States and Europe.
- Heineken reported beer volumes fell in 2025 and forecast operating profit growth of 2%–6% this year, with shares rising as much as 5.5% intraday.
- Chief executive Dolf van den Brink will step down in May, the Heineken board prioritizes finding his successor while cutting jobs over two years and pushing innovation in developed and emerging markets.
- The sector-wide slowdown has prompted peers to adjust strategies and outlooks, as rival brewers face weaker sales and Carlsberg A/S diversified into soft drinks after acquiring Britvic last year.
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KTVU FOX 2+3 Reposted by 3 other sources
Heineken to cut up to 6,000 jobs globally, lowers profit growth forecast amid industry struggles
Heineken's planned job reductions amount to nearly 7% of the company’s workforce.
·Oakland, United States
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The Heineken Group cuts thousands of jobs. Whether jobs at Calanda and Eichhof are threatened is unclear.
·Zürich, Switzerland
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Western Europe is one of the worry children of the Dutch beer giant. In Switzerland, however, the group grows surprisingly strong with a brand.
·Zürich, Switzerland
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Coverage Details
Total News Sources169
Leaning Left16Leaning Right29Center30Last UpdatedBias Distribution40% Center
Bias Distribution
- 40% of the sources are Center
40% Center
L 21%
C 40%
R 39%
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