"Greek Tourism: Achievements, Challenges, Prospects": The INSETE Study
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Greek tourism has entered a new phase of maturity. The figures for 2025 confirm that it is one of the strongest competitive advantages of the Greek economy, with international recognition, a significant contribution to GDP and a decisive role in employment. However, behind the successive records, a crucial question emerges: can growth translate into greater […]
Greek tourism reached historic highs in 2025, according to INSETE data, with receipts from inbound tourism reaching 22.6 ... The article Tourism: Contribution of 30% of GDP and investments of 5 billion euros - INSETE study for the next day of records was published in NewsIT.
Greek tourism is entering a new cycle of growth from a position of maturity and strength, with its very success making it clear that the next phase cannot be a simple repetition of the previous one. The competitiveness of the sector will be judged less by the number of visitors and more by the value created, the... Tourism: From strong performance to the creation of greater value
Greek tourism is entering a new cycle of development from a position of maturity and strength.
Greek tourism is entering a new cycle of development, from a position of maturity and strength. However, its success itself makes it clear that the next phase cannot be… “Greek Tourism: Achievements, Challenges, Prospects”: The INSETE study - NAFTEMPORIKI
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